Bikago

Revolutionizing Sustainable Mobility in Bali's Tourism Boom

Authors

  • Komang Ayu Wiradewi Udayana University, Bali, Indonesia Author

Keywords:

Tourism, Indonesia, Bali, Bike Rental

Abstract

Bikago is a leading bike rental service in Bali that has gained prominence in response to the increasing demand for eco-friendly transportation solutions within the island's bustling tourism industry. As Bali experiences a significant influx of visitors and a corresponding rise in traffic congestion—especially in popular areas such as Ubud and Canggu—Bikago has emerged as a viable alternative for tourists seeking convenient and sustainable mobility options. This service not only enhances accessibility to various attractions but also aligns with the global movement towards sustainable travel practices, making it a notable contributor to Bali's tourism landscape. Founded during rapid tourism growth, Bikago has effectively capitalized on traffic congestion challenges, offering a diverse fleet of bicycles and scooters that allow tourists to navigate Bali's narrow roads more efficiently. By integrating advanced technology, including GPS tracking and seamless payment systems, Bikago has positioned itself at the forefront of the bike rental market, ensuring a user-friendly experience that appeals to environmentally conscious travelers. However, the rise of Bikago and similar services has not been without controversy. Local business owners have expressed concerns regarding unfair competition from foreign-operated bike rentals that often evade regulations, potentially undermining the local economy and leading to calls for stricter oversight of the bike rental sector.

Bikago is a leading bike rental service in Bali that has gained prominence in response to the increasing demand for eco-friendly transportation solutions within the island's bustling tourism industry. As Bali experiences a significant influx of visitors and a corresponding rise in traffic congestion—especially in popular areas such as Ubud and Canggu—Bikago has emerged as a viable alternative for tourists seeking convenient and sustainable mobility options. This service not only enhances accessibility to various attractions but also aligns with the global movement towards sustainable travel practices, making it a notable contributor to Bali's tourism landscape. Founded during rapid tourism growth, Bikago has effectively capitalized on traffic congestion challenges, offering a diverse fleet of bicycles and scooters that allow tourists to navigate Bali's narrow roads more efficiently. By integrating advanced technology, including GPS tracking and seamless payment systems, Bikago has positioned itself at the forefront of the bike rental market, ensuring a user-friendly experience that appeals to environmentally conscious travelers. However, the rise of Bikago and similar services has not been without controversy. Local business owners have expressed concerns regarding unfair competition from foreign-operated bike rentals that often evade regulations, potentially undermining the local economy and leading to calls for stricter oversight of the bike rental sector.

 

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Published

2025-01-31

How to Cite

Bikago: Revolutionizing Sustainable Mobility in Bali’s Tourism Boom. (2025). Open Access Cases, 2(1). https://oacases.com/index.php/cases/article/view/10